ASIGMA
Fused communication strategy, design, motion and video into a kreativ cocktail. From crucial project visuals to slick brand specific content.
Check it out on the link below.
Date
January 2022
Role
Creative Lead, Art Direction, Production
THE Visual Journey
Position ASIGMA as the capital and investment guru, setting it apart with a sleek, sophisticated brand presence.
brand
the cool stuff
Established a clear boundary for the brand and identified core elements of its style guide to ensure a consistent and cohesive visual identity.
From selecting the brand’s color palette and typography , imagery style, and iconography. This was intended for website’s content, photo layouts, and digital visuals, to ensure a cohesive identity that would shape the brand’s visual presence.
DIGITAL CONTENT
A day in the LIFE of CHRISTINA LUNKUSE, Investment Manager
PROJECT
the impakt stuff
THE MSE Recovery Fund
Crafted a comms strategy, branded comms materials from graphics to motion, and VIDEO for the ASIGMA-engineered MSE Recovery Fund,
a $22 million Mastercard IMPAKT project.
Video & Motion
GIF
Video
the impact of COVID-19 on micro and small enterprises, showcasing the challenges they faced and the urgent need for the MSE Recovery Fund.
